1 MILLION 900 THOUSAND VIEWS

These are the figures provided by the social media reports used by GSI Italia’s communications team for the Health Campaign for Palestine, which continues to attract growing attention. These figures should be viewed through the lens of the high level of public interest in the Middle Eastern crisis, which shows no sign of resolution. Over 742,000 people and communities have been engaged, with 23,584 reactions, 3,307 comments and 2,281 shares of posts and news items, generating immeasurable multiplier effects. Effective communication, featuring weekly reports from the Gaza Strip and accounts of unspeakable suffering – such as that of little Mohammed – which have surprisingly managed to engage a very wide audience in Italy, France, Germany, the United Kingdom, Switzerland, Spain, Belgium, the United States, Canada, Mexico and even Israel. Two indicators of success: the considerable number of emails containing requests for information and statements from readers expressing their willingness to support the Campaign, and the number and size of donations, which arrive at our headquarters almost daily.